Philosophy

Optimization

We like numbers. We like to let numbers tell the story instead of Powerpoint presentations. Not all customers are the same, so why should your campaigns approach them as such? We’ll gather the data for you and help make decisions on any number of factors, including:

optimisation

Creative message

Which worked best? Did one message consistently perform better than others, or did different messages respond better with one group vs another?

Carrier

Is your product more appealing to an AT&T customer? Do people tend to download your app more often when they are using wifi?

Device

How does an iPhone customer respond to my product in comparison to someone using an older-model Android handset?

Ad Placement

Which web and mobile portals and sites deliver the best customers?